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The fashion powerhouse Giorgio Armani has finally entered India.
Incidentally it did so in the very same way many of it’s competitors have: by
partnering with real estate giants DLF.It’s
a convenient platform for Armani as a partnership with DLF empowers it to set
up stores in the hundreds of malls being built by DLF across the country and
partnering with a real estate giant also ensures land to set up exclusive individual
stores as well .The headache for Armani as for every other designer label will
be to tap into the Indian market and market their brand through the retail
chain. 